The Journal
Salesforce
Carbon dashboards, AI audit trails, and data residency now decide CRM shortlists. What is real in Salesforce ESG and AI governance, and what is theatre.
Agents will eat the click-heavy half of the Salesforce admin job. The other half gets more important. Where the work is moving and which skills to build.
Data 360 is the least exciting thing Salesforce sells and the one that decides whether your AI works. What it does, what it does not, how to scope it.
Agents call your Flows and Apex as tools, so every shortcut becomes an agent's problem. How we choose Flow or Apex, and build patterns that hold up.
Salesforce moved the pitch from prompts to autonomous agents. Here is what actually holds up in a live org, and what still needs a human in the loop.
Engineering
Most software is built to pass a handover, not to be handed over. Here is how designing for the next engineer changes week one of a project, and why it is the cheapest decision you will make.
AI
Most AI features are demos that reached production by accident. Here is where intelligence actually earns its place in a product, and the test we use to tell the difference before we build.